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Friday
Jul302010

A Twitter Recruitment Ad Network

At TwitJobSearch, we've been busy building tools to extend social recruiting beyond the social networks. Whether it's products that we've built in partnership with TweetDeck, Google, and LinkedIn,  or search tools we've built that are now being used by thousands of companies worldwide, we're constantly looking to create new multi-channel tools to assist job seekers and HR professionals.
To this end we recently released a "tweet this job" button and introduced some new widgets; and, we are now building-out our own Twitter Recruitment Ad Network.  We currently serve about 30 million job ads a month across a network of sites and are looking for new partners to extend the reach of this network.
  

If you're interested, let us know.  



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Reader Comments (3)

Do you not think that by allowing/encouraging recruiters simply to post up job links that you are in danger of just flooding Twitter with poorly written and sometimes bogus job ads which are already giving the job boards a bad name? Surely it's not all about quantity, but quality - and quality is what is lacking from online job content. Let's not turn Twitter into just another outlet for consultancies to post up their jobs in scattergun fashion.

August 4, 2010 | Unregistered CommenterAlconcalcia

Thanks for the feedback. Now, if only there were consultants out there that could work with companies to help them craft professional, compelling, on-brand, job specs.....

I'm not sure I totally follow the logic of how an ad network of paid placements adds to the issue of job-spam in Twitter, but we absolutely agree that malformed job tweets and job spam run the risk of harming the user experience of Twitter as a channel to find jobs. Everyday our company goes through more than 120 million activity stream updates (looking at twitter, google buzz, linkedin, facebook, and others to identify job offers.)

We use natural language processing tools to try and identify these offers. We then also look at any supporting materials that can help us validate that it is a job offer and to grab and additional metadata to help make it easier for job seekers to find these "job tweets".

We go to great lengths to exclude "job spam" from the jobs that we index, but we know that some make it through our validation process. We then use crowd-sourcing on our site to help further remove fake offers (there is a little "x" in the right hand corner of each job offer that allows job seekers to flag potential spam accounts and help us to eliminate them from the index).

Hundreds of thousands of job seekers use our search engine each month to try and find the job offers and because there is no other "search engine" that cleans out the spam offers and provides additional meta-data about each offer to make them searchable and sortable. We also recommend that job seekers find "vetted" twitter feeds and follow them to find job offers. We provide a directory of these accounts here: http://www.twitjobsearch.com/twitter-job-directory

We're always looking for good best practices to help recruitment professional with social recruitment and if you have any tips on how to create more compelling job tweets, we'd be happy to promote them on our blog or via our twitter accounts. Also, any ideas on how to improve our "spam busting" algorithms are also much appreciated.

Cheers,
Bill
@williamfischer

August 4, 2010 | Unregistered Commenterbill fischer

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